About Us

Company Philosophy

‘Babyshoes exists to provide shoes that are seamless as well as to offer a service that exceeds customer expectations. When we bring style, comfort and satisfaction to our stakeholders, then we have succeeded in protecting and developing our brand name.’

Brand

We have gone from strength to strength over the past decade. We can now boast a client base that spans across the World and have been lucky enough to acquire the beautiful brand of baby shoes from Portugal, Fofito. One of the best Spanish brands Panyno and our own exclusive wider fitting brand Borboleta

Customer Commitment

But whilst our business has grown, our traditional values and corporate identity remains the same. Our commitment to our customers continues to be our priority, appreciating that good customer service is the lifeblood to any business.

Our History

1937

We began as a cobblers (shoe maker/repairer) before World War II. During the war we repaired shoes for the armed forces.

1945

Following World War II, the family opened a wholesale warehouse in Liverpool City Centre selling ladies and gentlemen’s shoes.

1965

We expanded to supply sportswear, selling brands including Adidas, Asics, Converse and Mizuno.

1979

We decided to begin importing quality baby and children’s shoes from Portugal and Spain, appreciating that there was a gap in the UK market.

1999

We acquired the website domain www.babyshoes.co.uk (used to share product information with retailers).

2011

Babyshoes.co.uk was created as an independent business selling direct to customers across the globe.